IBM Reaches and Retargets Segment of 1.4 Million B2B Safari Users With ID5 and MediaMath
ID5, in partnership with technology pioneer MediaMath, today announced that they enabled IBM to reach and retarget 1.4 million B2B users in Safari.
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The role of data clean rooms in a privacy-first world
Data clean rooms have earned themselves a spot in the ‘hot topics’ category in recent months, but don’t be fooled, they are no new phenomenon to the industry.
Q&A with ID5: PubMatic
In this issue of ID5’s Partner Q&A series, we sit down with PubMatic’s Regional Vice President, Addressability, EMEA, Kofi Amoako, to ask him about identity and preparing for the upcoming changes.
Why advertisers should blaze the identity trail
Identity is the backbone of digital advertising. The ability to identify users enables brands to reach their audience effectively and implement essential campaign strategies.
How-to guide: publisher installation of the ID5 ID module via Prebid
As a publisher, learn how you can integrate the ID5 ID via Prebid, the most widely used header bidding wrapper on the web.
How-to guide: publisher integration of the ID5 ID via Google Secure Signals
If you are a publisher considering integrating the ID5 ID, keep reading to find out how to integrate with us via Google Secure Signals.
Your guide to Cannes Lions 2022
Attending Cannes Lions this year? Stay on top of the great content the festival has to offer with ID5’s comprehensive guide.
Q&A with ID5: Piano
In this issue of ID5’s Partner Q&A series, we sit down with Joanna Catalano to ask her seven questions surrounding some of the latest trends and figures in identity.
How-to guide: publisher integration of the ID5 ID via Amazon Publisher Services (APS) Connections Marketplace
Learn how to integrate the ID5 ID via Amazon Publisher Services (APS) Connections Marketplace with this handy guide.