31 May 2022

Your guide to Cannes Lions 2022

Attending Cannes Lions this year? Stay on top of the great content the festival has to offer with ID5’s comprehensive guide to all the best events that you won’t want to miss.

Scroll to find out what’s on. If you’re hosting an event at Cannes and want to be added to the guide, please feel free to contact us at marketing@id5.io

There are plenty of the ID5 team from across multiple departments attending the festival, be sure to book a meeting with us in advance! We can’t wait to see you there.

Sunday

6pm: Welcome Cocktail Party – Progress Partners

Kick off the festivities with Progress and Iris.TV

Monday, June 20th

7:30-8:45am: Café bike ride – Progress Partners

Start your day the right way and join Progress for a leisurely bike ride along the Côte d’Azure

Join Amazon for the first of their daily workout sessions

Kick off the festival with a welcome breakfast alongside the Outbrain team

Find out how UGG is strategizing around innovation and cultural connection and the role both will play in transforming the iconic footwear brand into a purpose-driven, global lifestyle brand

Join Activision Blizzard as they explore the evolving role of creativity in brand marketing through the lens of the gaming and entertainment industries

Attend this session to learn about the tools Amazon Ads offers to promote and discover partner businesses

Join Whalar for a series of intimate conversations with executives who will “Pay it Forward” by sharing lessons learned, lessons they wish they learned, and their POV on what’s next

An interactive session with Whalar, Tubular Labs, and creators to share best practices for mastering the creator economy

Be sure to enquire about this invite-only event

Drinks and music provided by Twitch creator, Jyoty

Sip cocktails with The Human Collective at The Haven

TripleLift is hosting a happy hour – make sure you enquire to attend this invite-only event

Learn about Adidas’ efforts to use marketing to propel culture forward, its continued commitment to women in sport and its focus on elevating the stories of its diverse communities

5:30-7pm: Opening Night Happy Hour – MadHive

Madhive is sponsoring the Cannes Lions opening night happy hour at the Terrace at The Palais. Stop by to say hello and enjoy a refreshing cocktail!

An exclusive, invitation only roof-top event

Celebrate the in-person return to Cannes with Amazon Ads’ welcome event

A thought leadership session with Mars Wrigley

Then head over to OpenX to celebrate even more with music brought to you by DJ Blaze!

Tuesday, June 21st

7:30-8:45am: Café bike ride – Progress Partners

Start your day the right way and join Progress for a leisurely bike ride along the Côte d’Azure

Get up bright and early to join Outbrain for some morning yoga out on the water

Join Kara Swisher as she delves into navigating the industry that has shaped her career, the impact of technology on work, and her experience growing franchises

Attend a panel on ‘From Education to Action: How can we help marketers experiment with cookieless strategies with alternative IDs?’

In this session, Gay will explore the ways in which we tell compelling stories, who is qualified to tell these stories, and how to effectively navigate the nuances of authenticity.

Attend a panel on ‘The Role of the Adserver: Why and how publishers are reconsidering their adserving technology partner’

HUMAN and Anzu discuss protecting video gamers from Ad fraud

Guinness at Diageo’s Grainne Wafer talks about building a brand with creativity at its heart, how it stays relevant and influences culture, and where the business will go next

Learn from Perpetua and Flywheel about their analytical cultures and plans for the future of marketing optimization.

Join Whalar for a series of intimate conversations with executives who will “Pay it Forward” by sharing lessons learned, lessons they wish they learned, and their POV on what’s next

Amazon sits down with top industry executives to discover how and where the advertising industry will find the next generation of creative leaders

Join Rise as they explain why the best fans are flesh and blood, not hard coded

Join Steven Wolfe Pereira, CEO & Co-founder, Encantos for an engaging discussion on Reaching Diverse Audiences and Communities

Expect an expert panel of brand marketers discussing all things environmental sustainability in digital media, with cocktails to follow

TripleLift is hosting a P&I happy hour – make sure you enquire about this invite-only event

Wind down with sunset drinks brought to you by Outbrain

Drinks and music provided by Twitch creator, Jyoty

Join AdWeek as they recognize this year’s honorees in Cannes at a reception packed with bold creative leaders and rising talents from around the world

A Catamaran Sunset Cruise involving plenty of cocktails, conversation, hors d’oeuvres, and music

Join Pixalate for a drink on the rooftop of Radisson Blu 1835 Hotel

Enjoy a sensorial evening of food, cocktails, music, and conversation

Join for a memorable games night featuring a custom Queen of Hearts-themed Bingo

A special edition to Smart’s iconic Cannes parties

Hear from Dole Sunshine Company on building brands with conscience and building a business where people, planet and prosperity thrive together

Wednesday

7:30-8:45am: Café bike ride – Progress Partners

Start your day the right way and join Progress for a leisurely bike ride along the Côte d’Azure

Rejuvenate for the day ahead with Outbrain’s yoga and meditation session

Kickstart the day with this workout and wellness class

Join for a lively debate and three part discussion with leaders in the industry

Learn how coming together can safeguard premium content and make the bad actors pay

RSVP for this exclusive event to hear from the leading minds in privacy-enhancing technologies (PET) and indulge in a ‘sensationally savory brunch’

Hear from LEGO Group on the importance of fans and creative storytelling

Learn how Amazon Ads is working to help partners and advertisers achieve creative effectiveness

12pm: A Look into The Shifts Shaping Programmatic Advertising – The Women in Programmatic Network and Adswizz/SiriusXM

Hear from industry experts about the growth and trajectory of digital advertising channels and more

Join Whalar for a series of intimate conversations with executives who will “Pay it Forward” by sharing lessons learned, lessons they wish they learned, and their POV on what’s next

Join Amazon and coffee brand Lavazza on how brands can double down on sustainability

Join metaverse and crypto experts to explore a new frontier with new fraud

Learn how OMD harnessed Adform’s ID Fusion to generate amazing returns in the face of cookie deprecation

Learn about the TikTok Creator Effect and how it offers new possibilities for brands to expand their world and thrive during a period of rapid change

Learn about the beauty brand’s journey to becoming a giant on TikTok and the keys to crafting cutting-edge campaigns that bridge product, retail, and innovation

Join for a panel discussion on ‘Liberté, Egalité, Addressabilité! How TVMotik Will Change The TV Landscape’

Hear from three Ukrainian journalists about their experiences and their hopes for how the global creative community can help their nation now and in the future

Sign up for this first come first serve music event to finish off the day

Join MadHive in the medieval castle, Place de la Castre, for a night of live music and surprise performances. Limited space; please RSVP.

Thursday

Recharge from last night’s parties with this guided paddle-boarding session out at sea

Kickstart the day with this workout and wellness class

Join HUMAN on a day trip by yacht to the iconic coastal town of Saint Tropez

Adweek brings a new take on traditional podcasts about marketing. Marketing Couples shares how different types of couples approach life and work

Join this session to learn more about Amazon Marketing Cloud Insights

Join innovative brands for inspiration and debate on the role of the CMO in this climate emergency

Hear from Mischief and VaynerMedia as they explore and unpack the different avenues in which they implement and view creative work

Drinks and music provided by Twitch creator, Jyoty

Hear from Verizon’s Mike Wente on his perspective around the intersection of creativity and innovation and why these are the key pillars to brand growth and development

All aboard the Criteo yacht for an evening of cocktails and catch-ups

Friday

Say goodbye to the festival in style with Amazon Ad’s traditional Provençal send-off brunch