Mathieu Roche, CEO & Co-founder, ID5
ID5 On the Road: London
6th November 2024 | 14:30 | Everyman Broadgate, London

2024 has been a pivotal year for addressability, with Chrome’s initial cookie phase-out in January, Google’s subsequent delay, and eventual u-turn. What’s more, as digital ad budgets shift to channels like CTV, the need for a unified addressability framework is becoming more apparent. We'll be discussing these developments and more at ID5 On the Road: London.
Space is limited so secure your place now!
Our Speakers

@ S4 Capital

@ FreeWheel

@ Planet Sport

@ Xperi

@ Magnite

@ Permutive

@ Mumsnet

@ First Party Capital

@ Marketecture Media

@ TAU Marketing Solutions


@ Sparrow Advisers

@ ID5

@ ID5

@ ID5

@ ID5
Agenda
Introduction
15:00The State of Digital Identity 2024
Valbona Gjini, VP Marketing & Communications, ID5
15:05Building a better addressability system for CTV
Thomas Bremond, Chief Revenue Officer, International, FreeWheel
Chris Kleinschmidt, VP, EMEA Advertising Sales, Xperi
Morwenna Beales, VP Publisher Development, ID5
Alexandra Ong, Director of Business Development, CTV, Magnite
Moderator: Joanna Burton, Advisor
15:15Unlocking Revenue: Publisher Monetisation Strategies
George Odysseos, Chief Commercial Officer, Planet Sport
Nino Stylianou, Head of Programmatic Yield, Mumsnet
Morika Georgieva, Director of Customer Success, Permutive
Moderator: Davide Rosamilia, VP Product, ID5
15:45In Conversation With Sir Martin Sorrell: Advertising in the age of AI
Mathieu Roche, CEO & Co-founder, ID5
Sir Martin Sorrell, Executive Chairman, S4 Capital
16:15Google under fire: what next for the tech giant after the CMA and the DOJ?
Ciarán O'Kane. General Partner, First Party Capital
Rob Webster, Founder, TAU Marketing Solutions
Ari Paparo, Founder and CEO, Marketecture Media
Moderator: Ana Milicevic, Co-founder, Sparrow Advisers
16:45Networking Drinks
17:30
OUR VENUE
Everyman Broadgate
1 Finsbury Ave,
London EC2M 2PF, United Kingdom
