Effective: September 5, 2025
This Cookie Policy explains how ID5 Technology Ltd and its group companies (“ID5”, “we”, “us”, or “our”) use cookies and similar technologies. This policy is designed to help you understand what these technologies are, why we use them, and your rights to control our use of them.
It is important to distinguish between the two contexts in which ID5 uses these technologies:
On Our Corporate Website: Technologies used when you visit our own website, id5.io, and other websites we operate.
For the ID5 Platform: Technologies used on behalf of our Clients and Partners on their websites and digital properties to enable our identity services.
This policy covers both contexts. For more detailed information about our data practices, please review our Website Privacy Policy and our Platform Privacy Policy.
When you visit our corporate website, we use first-party cookies for several purposes based on your consent:
Essential & Consent Management: To operate the site securely and to store your privacy and consent choices. These cookies are always active.
§Analytics and Performance: To understand how visitors use our website so we can monitor and improve its performance. We use first-party cookies from analytics tools like Pikwik for this purpose.
Functional & Marketing: To enable features like contact forms and to help us understand the effectiveness of our marketing efforts. We use cookies from our CRM provider, Zoho, to manage information you submit and for our own sales and marketing intelligence. The data collected is for ID5's use only.
| Category | Name(s) | Purpose | Duration |
|---|---|---|---|
| Analytics | _ga _ga_R757B2BVRH | Google Analytics cookies used for statistical tracking and to persist session state. | ~13 months |
| _pk_id... | Matomo Analytics cookie used to store a unique visitor ID. | ~10 months | |
| Privacy & Consent | Euconsent-v2 usprivacy | Stores your consent choices under the IAB TCF (for GDPR) and IAB CCPA Framework. | ~1 year |
| Zc_consent Zc_show Zc_cu Zc_cu_exp zc_tp | Zoho cookies used to manage your consent choices on our site. | Up to 1 year | |
| Functional & Marketing | _zitok id5technology-_zldp | Zoho cookies that help us manage leads from contact forms and understand visitor engagement for our own marketing and sales purposes. | ~1 year |
| wms-tkp-token | A Zoho session or security token used to maintain your state during your visit. | Session |
The ID5 Platform uses cookies and local storage on our Clients' and Partners' websites. These technologies are the core of our service, and we rely on the consent obtained by the website operators to use them. The primary purposes are:
Recognition and Identity: To store the pseudonymous ID5 ID, which allows our platform to recognize a browser over time.
Storing Privacy Choices: To store and honor your privacy preferences, such as an opt-out.
ID Syncing: To facilitate matching pseudonymous identifiers across the advertising ecosystem.
A complete, detailed list of all cookies and local storage items set by the ID5 Platform, along with their precise technical purposes and durations, is available at our Cookie and Local Storage Disclosure Page.
You have several options to control and manage cookies:
Cookie Settings Manager: You can manage your consent for non-essential cookies on our website at any time via our consent manager tool.
Browser Settings: Most web browsers allow you to manage cookie preferences. Please note that if you block cookies, some website functionality may be impaired.
ID5 Privacy Preference Center: You can opt out of the ID5 Platform service at any time by visiting our Privacy Preference Center. This will place an opt-out cookie on your browser to signal your choice.
Global Privacy Control (GPC): We honor the GPC signal as a valid request to opt out of the "sale" or "sharing" of your personal information.
If you have any questions about our use of cookies, please contact our Data Protection Officer at privacy@id5.io.