In collaboration with TPA Digital, we have launched a video-led training course on 'An Introduction to Digital Identifiers' to provide you with step-by-step insights into the complex identity landscape.
You can now access the course via TPA Academy. Some of what you can expect to learn include:
- An overview of the identity landscape
- Traditional identifiers such as third-party cookies and mobile advertising IDs
- The different approaches to identification
- Universal identifiers and reconciliation methods
- Choosing the right solution for your business